Rebrand
2026
Pink Palms Hotel
A seaside hotel that finally looks like its view.
A rebrand and booking site for a 1930s hotel on the Fylde coast.
The brief
A beautiful 1930s building, a tired logo and 80% of bookings through third-party sites taking 18% commission.
What we made
Rebrand, signage, room guides and a direct booking site with a best-rate promise.
Services
Rebrand · Signage · Website
What changed
of bookings now direct, up from 20%
rooms rephotographed
from first call to launch
How we did it
The building does the talking. We rephotographed all 38 rooms at golden hour and wrote a short guide for each one.
The booking site shows the real price including breakfast, with no pop-ups and no countdown timers.
In their words
The new site paid for itself before the summer season started.
Marta Kowal, general manager
Keep going
More from the line.
Three more case studies, each with its own brief and numbers.
Want results like these?
Tell us what you’re launching and when. We’ll reply within a working day with a fixed price and a calendar.