Brand system

2026

Orbit Pay

A payments app that feels calm about your money.

A brand system, 3D illustration kit and website for a Series A fintech.

Floating pastel discs in soft light

The brief

A Series A fintech that looked like every other blue bank app, in a market where trust is the whole product.

What we made

Brand system, a 3D illustration kit, an app UI refresh and a new marketing site.

Services

Brand system · Illustration · Website · App UI

What changed

3×
3×

sign-ups from the new landing page

180
180

illustrations in the kit

16 wks
16 wks

from first call to launch

How we did it

Money apps shout. We wanted Orbit to feel like a quiet room: soft shapes that float, colours that never go red unless something is actually wrong.

The illustration kit is 180 3D pieces built on one lighting setup, so product, marketing and support can make new scenes without us.

Pastel 3D arches and spheres on cream
Balanced 3D shapes on a navy background

In their words

Our support tickets got calmer. People read the new app as safer, and we didn't change a feature.

Priya Nand, CPO

Sunlit pool water

Keep going

More from the line.

Three more case studies, each with its own brief and numbers.

Want results like these?

Tell us what you’re launching and when. We’ll reply within a working day with a fixed price and a calendar.

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