Craft
Tomas Reyes
What a 3D illustration kit actually costs
Numbers from the Orbit Pay kit: 180 pieces, one lighting setup and a team that can extend it.
One light, many scenes
The trick is to design the lighting once. Every piece in the Orbit kit sits in the same soft room, so new pieces match without us.
The kit cost about a third of the whole project and saved Orbit an estimated six months of stock imagery.
Tomas Reyes
Writes from the studio in Ancoats. Questions about this post go straight to hello@mottramvale.studio.
Keep reading
More from the journal.
Three more notes from the studio floor.
Studio
Ellie Park
Five things we ask before we take on a project
Who decides, when it launches, what success looks like, what you'll stop doing and who writes the words.
Craft
Tomas Reyes
What a 3D illustration kit actually costs
Numbers from the Orbit Pay kit: 180 pieces, one lighting setup and a team that can extend it.
Craft
Hana Okafor
Why we still print every brand at A1
Screens flatter. Paper tells the truth about a wordmark, a colour and a bad line break.
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